A new Econsultancy and SoDA Digital Marketing Outlook 2013 report shows just how confident brands have gotten in the value of digital marketing. They are backing up this assurance and excitement with boosted budgets. According to the report, almost 40 percent of companies plan to increase their digital marketing budgets this year. This finding would [...]
The US hospitality industry, which was battered with particular ferocity by the Great Recession, is now showing signs of health. The American Hotel & Lodging Association (AH&LA) released information late in 2012 showing that the U.S. lodging industry (admittedly, only a part of the larger hospitality industry), is becoming increasingly profitable. The industry posted pre-tax [...]
The Beverage Information Group recently released data on America’s drinking habits between 2001 and 2011. The data showed some interesting trends. Soft drinks, once the mainstay of the American liquid diet, are becoming less popular. Cheap beer is also on the decline. Conversely, bottled water, energy drinks, tea, and wine are our new go-to refreshments.
Criticisms of “factory farming” and mass-produced food have become fashionable in the last few years. Michael Pollan’s Omnivore’s Dilemma: A Natural History of Four Meals and Barbara, Kingsolver’s Animal, Vegetable, Miracle: A Year of Food Life, both detail the dangers and defects of modern, industrialized food production. Both have been rewarded with top perches on [...]